Record Exports as Scotch Whisky Defies Downturn
Geplaatst: 17 Apr 2010, 12:13
Dus het gaat helemaal nog niet zo slecht !
Voor het volledige artikel, zie: Record Exports as Scotch Whisky Defies Downturn.
(Drinks Media Wire). Global exports of Scotch Whisky reached record levels in 2009 despite the economic downturn in some major markets, according to annual figures published today by The Scotch Whisky Association (SWA).
Scotch Whisky exports rose by 3% in value to £3.13bn, contributing £99 every second to the UK trade balance. Export volumes increased by 4% worldwide, with the equivalent of 1.1bn 70cl bottles of Scotch Whisky shipped.
Scotch Whisky enjoyed continuing success in France (+13% in value) and the United States (+13%), with Brazil (+44%) and South Africa (+7%) both significant emerging markets in 2009.
After a slow start to the year caused by trade de-stocking and weaker consumer confidence, the SWA reported an impressive export performance in the second half of 2009. In comparison to 2008, an extra £71m of Blended Scotch Whisky was exported during the year (+3%), with Malt Scotch Whisky shipments rising by £4m (+1%).
Scotch Whisky exports have risen by £977m in shipment value over the last ten years, a 45%increase. Shipment volume has also increased by 13%, the equivalent of 131.8m 70cl bottles, since 2000.
Zie ook: World raises a glass to Scotch. in Herald Scotland.
Voor het volledige artikel, zie: Record Exports as Scotch Whisky Defies Downturn.
(Drinks Media Wire). Global exports of Scotch Whisky reached record levels in 2009 despite the economic downturn in some major markets, according to annual figures published today by The Scotch Whisky Association (SWA).
Scotch Whisky exports rose by 3% in value to £3.13bn, contributing £99 every second to the UK trade balance. Export volumes increased by 4% worldwide, with the equivalent of 1.1bn 70cl bottles of Scotch Whisky shipped.
Scotch Whisky enjoyed continuing success in France (+13% in value) and the United States (+13%), with Brazil (+44%) and South Africa (+7%) both significant emerging markets in 2009.
After a slow start to the year caused by trade de-stocking and weaker consumer confidence, the SWA reported an impressive export performance in the second half of 2009. In comparison to 2008, an extra £71m of Blended Scotch Whisky was exported during the year (+3%), with Malt Scotch Whisky shipments rising by £4m (+1%).
Scotch Whisky exports have risen by £977m in shipment value over the last ten years, a 45%increase. Shipment volume has also increased by 13%, the equivalent of 131.8m 70cl bottles, since 2000.
Zie ook: World raises a glass to Scotch. in Herald Scotland.